It's crazy how only the use of specific colors can create this effect..
This is a very simplistic but yet effective logo. I love how geometric and straight it is. The designer did a great job making it simple and yet still easy to read the word WAVE. The fact that the A and the V tie into each other is eye catching because it takes a second to catch on what it is. This design is very easy to remember and pick out.
Taking out the stem of both letters doesn't hurt their legibility to me, and relating the upper arm and bar of the F to contour of the upper counter and tail of the R creates a rather sexy relationship.