Daphne Dijkerman

Daphne Dijkerman

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Netherlands / International Corporate Marketing & Communications Manager. Pins about branding, storytelling, social media, PR & online
Daphne Dijkerman
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Ervaringsdeskundigen zijn al geruime tijd bekend met de term business & IT-alignment. Onderzoek toont al aan dat business & IT-alignment...

Ervaringsdeskundigen zijn al geruime tijd bekend met de term business & IT-alignment. Onderzoek toont al aan dat business & IT-alignment...

Why Do We Need A New Breed Of Storytellers And What Is The Evolution of Storytelling?

n transmedia storytelling, engagement with each successive media heightens the audience’ understanding, enjoyment and affection for the stor.

channel planning/prioritization | experiencinginformation #cex #touchpoint #planning

Alignment diagrams are a class of documents that reveal the touchpoints between a customer and a business. Examples of alignment diagrams include customer journey maps, experience maps and service …

Gamification+transmedia

Gamification+transmedia

#Transmedia storytelling 101: How to flow your #story to all social media platforms

Dexter Transmedia Case Study by Modernista! It's really amazing how much fun and anticipation they managed to build using different media to bring fans into the experience