World's Best and Easiest Fruit Tray... This one is (for the price) just about as good as it gets. Love the dramatic presentation. But also LOVE LOVE LOVE the cost. This tray comes in at about $12 for the tray. Fruit ain't cheap. I have done lots of fruit trays. Some I have spent as much as $50 for (Nuts, dipped chocolate fruit, wider variety... Here's my favorite, Not only for the variety, the colorful presentation, the ease of making this up... But of course for the price.