By using UI Style Guides like this one from @medialoot, we can separate the visual language of a website from the structure. Something which is often difficult for clients to do when they are presented with a complete mock-up. It becomes possible to make quick and easy changes to the layout without needing to worry about the styling. And likewise if the client wants to make changes to the visual language, it can be done without worrying about updating multiple elements across multiple pages.
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Here’s a chart to decide whether to build a native or web mobile app | VentureBeat