The hype

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a person with an umbrella is standing in front of a car and holding a bag

In the last 2 years, NFTs have been all the craze. With the second iteration or evolution of their Invisible Friends collab; Kith will be including BMW in this collection which adds to the hype behind this release. Companies like Kith have taken the leap to move online into the metaverse, opening up an entirely new market for the company. (Thomas C, 5)

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three young men standing next to each other in front of a blue background with one man wearing sunglasses

In celebration of the 40th anniversary of the Air Force 1, Baltimore's visionary shopkeepers, and the global communities that have earned the shoe cult-like status, Nike and Kith have revived the “Color of the Month” series with two exclusive colorways of the Nike Air Force 1—Royal Blue and University Red. This latest

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Tom Sachs Mars Yard Overshoe - Nike News

The Nike Mars Yard Overshoe, the New York-based artist’s third collaborative release with Nike, is designed to withstand the city’s messy winters and built to the exact specifications of Sachs himself. It launches October 11 via DSM London; a global release follows in the coming months.

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