Influencers Around the World
Marc Capra - CoolBrands Brazil “Recent history has seen a tremendous rise in affluence and luxury brands. More consumers with more disposable income are entering the luxury market and reshaping the profile of the luxury consumer. Due to the vast geographic and demographic shifts in wealth, the old rules of luxury marketing no longer apply.
Meeting Peter Fisk - “The world around us is changing,” he says. “Power is shifting from west to east, large companies to small ones, mass markets to niches, business to consumers. It’s time for business leaders to change their thinking. It’s time to press the reset button.” He pauses to let his words sink in.
Speaking in Warsaw at the IIC Partners global meeting – Janice Reals Ellig | Janice Reals Ellig
Meeting Joaquim Bacardi - “Welcome to Casa Bacardi,” Joaquin says as I enter his office. “Please take a seat,” while pointing at a large wooden table with leather chairs. He resembles Al Pacino in Brian De Palma’s ‘Carlito’s Way’, a distinguished look with an unmistakable Latino influence.
"Meeting Heela in New York" I arrive at New York’s Kennedy Airport around noon and get a cab into Manhattan. We’re here to meet Heela Yang Tsuzuki, a successful entrepreneur who is making her way to the top in the global cosmetics industry. “She has everything to be successful,” I say to myself. “She has financial experience after working at Goldman Sachs,” I read from my iPad screen. “She acquired marketing experience at L’Oreal and Clinique."
As I walk towards the newsstand I see somebody I know, browsing through the international newspapers. It’s Jean-Baptiste Santoul, Henkel Ben...
Meeting Cynthia Chua in Singapore - We’re about to meet one of the most successful businesswomen in Singapore: serial entrepreneur Cynthia Chua. We’re sitting in one of her creations, Common Man Coffee Roasters, a coffee shop where they roast the coffee on the spot. We’ve both got our iPads out and are browsing the internet to learn more about Cynthia’s background, two steaming cups of blackest Robusta roast coffee in front of us.
Meeting Jose Miguel Sokoloff - "We are talking to Jose Miguel Sokoloff, global CCO for Lowe and partner of Lowe-SSP3 Bogota. Jose has been using creativity to try and help solve the guerilla war that has been raging in his home country Colombia for decades."
Stephen Lussier by CoolBrands - Stephen, who had been working for De Beers from a US-based ad agency, seemed the guy for the job: young, educated and up for an adventure. He decided to take the challenge and move to the UK; for a year or two. Today, 30 years later, he’s still here. So our question was: what happened?
Meeting Nazish Munchenbach - As we wander through the collection, Nazish tells us a bit about her background: born to Indian parents, lived in Pakistan, the States, Germany and France. “And then I landed in Rio thirteen years ago,” she says with a smile.“You know, until I came here I always felt different, I never felt I belonged. But then I came to Brazil and here everyone is different, and so it meant I finally felt at home.”