Guerrilhas

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mandaram bem

The 80 Best Guerilla Marketing Ideas I’ve Ever Seen

To promote the sport on ESPN, soccer (football) goal nets were installed in urinals encouraging men to try and push the soccer ball into the net.

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Quick hit for Friday. I saw this outdoor ad for Kit Kat and wanted to share it. The ad is a park bench disguised as a giant Kit Kat bar, with the line "Have a break. Have a Kit Kat." It is a great idea and I like the execution of the ad, as the…

guerrilha de um restaurante.

Giant Fork for tibits (vegetarian) Restaurant, Switzerland. Inscription on Fork: Very, very fresh vegetarian food.

bem pensado

An advertisement by Jung von Matt/Alster for watchmaker IWC. Bus straps have been fashioned from images of IWC’s Big Pilot’s Watch to allow bus travellers near the airport to try before they buy at Berlin, Germany. 16 more advertisements after the jump.

sensacional

Just how powerful is the Arno Turbo Silence fan? Apparently, it's powerful enough to roll a car onto its side! Brazilian ad agency Publicis created this br

aquecimento global.

21 Oozing Innovations

It appears that global warming has finally created its own version of the Wounded Veteran. Sitting in a puddle of himself in Buenos Aires' Plaza Francia, a young man from Red Cross Argentina issued pleas to passers-by: not for spare change, but for action


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