Trending: Fashion Loved, and Not So Loved, by Forests
Last week, a colorful protest temporarily diverted attention from the red carpet parade at the 2015 Council of Fashion Designers of America (CFDA) Fashion Awards at New York City’s Lincoln Center.Dressed in sleek formal wear, activists deployed a large banner over the heads of the crowd while others handed out balloons and business cards printed with a parody logo of the demonstration’s target: Ralph Lauren.
World's Largest Rayon Producer Announces Game-Changing Forest Protection Policy
Today, global viscose giant Aditya Birla Group announced an industry-leading commitment to eliminate sourcing from the world’s ancient and endangered forests for all of its Viscose fibers, which are widely used in clothing and textiles.Aditya Birla is India’s largest multinational conglomerate (with US$40B in revenue) and the world’s largest producer of Viscose, manufacturing 20 percent of the world’s supply of the material, which is made from wood pulp. The commitment applies to wood and…