Brand value - KLM Lost & Found service
See - KLM in our life: "We Are KLM For You – KLM 95 years"
Inspire - iFly KLM Digital magazine http://www.iflymagazine.com/
Persons - Peter Hartman, Board of Directors Air France - KLM
Mission - To have a proactive focus on sustainability is part of their mission
Smell - The smell of success thanks to KLM
Brand Promise - Journeys of inspiration
Feel - KLM exhibition of the Blue Feeling
Taste - Enjoy a delicious meal prepared by top chefs on board your KLM flight. For even more choice we offer the option of...