subtly manipulating text to create something visually engaging without actually adding a graphic or logo. Using the text to make line more intricate and modifications like overlapping, linking or mirroring text make a clean and memorable business card.
I love the idea of combining a script and a slab serif typeface to creative an entirely different font. I've been struggling with a trademark for myself and the initials AA so this gives me some new direction. Editorial+typography / All sizes